Brave1 Market & e-points

The Brave1 Market and its “e-points” scheme form the incentive-and-procurement loop that sits underneath Ukraine’s Brave1 defence-technology cluster. Run by the government’s digital-transformation effort and announced by Mykhailo Fedorov, it ties what units do on the battlefield directly to what they can order for the next fight. The points are commonly written in Ukrainian as “е-бали” — literally e-points, where бали means points — which is why English coverage renders them variously as e-points, e-bali, or eBaly.

The mechanics are deliberately simple. A unit records a strike, uploads the drone footage and imagery into the military’s Delta situational-awareness system, and once analysts confirm the target, the unit is credited with points. The accrual is part of the wider “Army of Drones Bonus” programme: reporting describes a confirmed enemy kill as worth twelve points, with larger awards for harder, more valuable targets such as air-defence systems and radars. The rules are tuned over time — the menu has been widened to reward sniper work, selected air-defence tasks, army aviation missions, and logistics runs by ground robots — which shifts where units choose to spend their effort.

Points are spent in the Brave1 Market (market.brave1.gov.ua), launched in August 2025. Units browse a catalogue of more than four hundred Ukrainian-made products — drones, ground robotic systems, electronic-warfare kit, and increasingly individual components such as cameras, receivers, repeaters and controllers — and place orders that flow straight to manufacturers. Officials put the average delivery time at around ten days. In its first six months the marketplace processed orders for roughly 240,000 drones plus other systems, with over half already delivered to the front.

The result is a market-like feedback loop: the units that destroy the most order the most, the hardware that performs best is requested most, and a manufacturer dashboard lets developers watch how their kit fares in combat. Analysts have framed it as institutional speed rather than superior engineering — closing the distance between the trigger and the production line.